Press Room

Press Releases

Precision marketing set to surge in APAC

Asia Pacific is poised for growth in data-driven marketing or precision marketing given the increasing base of two billion online users and expected rise of advertising budgets in the next five to ten years, according to Nielsen's A Digital Giant Awakens report.

Nielsen Launches Global Measurement for YouTube Mobile App

Now available in 34 markets, this service builds on Nielsen’s current measurement coverage of YouTube ads on desktop and mobile web browsers to provide marketers independent and comprehensive cross-device measurement of advertising audiences on YouTube across computer and mobile devices....

Desmond Wang Appointed Managing Director For Nielsen Hong Kong & Macau

Nielsen, a global measurement and data analytics company announced that Desmond Wang is appointed to expand his leadership role as Managing Director, Nielsen Hong Kong & Macau in addition to Taiwan, with responsibility for all of Nielsen’s business activities in Hong Kong, Macau and Taiwan.

Global Consumers are Bullish About Their Financial Security

Around the world, consumers are displaying a strengthening sense of optimism about their financial wellbeing, particularly in developing markets throughout Asia Pacific, Africa, Middle East and Latin America, according to a new global study.

Asia Pacific Consumer Spending On The Rise

The latest Asia Pacific FMCG growth figures released today by Nielsen indicate consumer spending is increasing across the region, with total FMCG value growth up 6.5% year-on-year in the third quarter, compared to 4.9% in the previous quarter. Average FMCG prices increased by 2.1% in the same...

Press Contacts

Nielsen Hong Kong: Cheryl Wen

For press enquiries about Nielsen’s insights in specific industries or regions of the world, please contact the appropriate Nielsen Communications representative below:

S.E. Asia, N. Asia, Pacific:Deanie Sultana

Australia:Jackie Helliker

New Zealand:Kim McFadden

Japan:Bekki Yayoi

Korea:Lim Ji Eun

Indonesia:Miladinne Lubis 

Philippines:Liza Martija

Malaysia:Danny Leo

Singapore:Ellen Cuijpers

Thailand:Matooros Maneeruttanaporn

Vietnam:Tu Le

Corporate
For press inquiries about Nielsen’s business, leadership and corporate events (such as quarterly earnings), please contact:
corporatepressinquiries@nielsen.com