02_Elements/Icons/ArrowLeft Back to Insight

Insights > Digital & technology

For Social Networking, Women use Mobile More Than Men

0 minute read | March 2010

In a demographic view of social networking activity on mobile devices, women were found do use their phones to “tweet” and “friend” 10% more than men. And while social networking is commonly thought of as something for “the kids,” the 35-54 age group had more active mobile social networkers than any other group.

men-women-mobile-social

social-mobile-by-age

Related tags:

Continue browsing similar insights

Our products can help you and your business

  • Media Impact

    Find out where your customers are consuming media at a national or a local level with insights into your target…

  • Commspoint

    Understand the consumer’s path to purchase and align your campaign objectives with the optimal combination of…

  • Ad Intel

    Set your brand apart from the competition with advertising intelligence across channels and platforms,…