Insights | 07-08-2023
At 50 years old, Hip Hop is more than a music genre; it’s an influential force in modern culture
Hip Hop celebrates its 50th birthday and we explore how influential it has become and persistently engages audiences…
Insights
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Insights | 27-07-2023
Counting every voice: How to power a better media future for all
Nielsen’s Chief Diversity Officer Sandra Sims-Williams and Chief Product Officer Deirdre Thomas discuss DE&I’s…
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Insights | 14-07-2023
2023 Women’s World Cup tournament predictions
Explore our 2023 Women’s World Cup predictions with Gracenote’s Head of Analysis Simon Gleave as he takes us through…
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Insights | 10-07-2023
Women’s sports viewership on the rise.
Women’s sports viewership is on the rise ahead of the 2023 Women’s World Cup. Learn how broadcasters and sponsors can…
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Insights | 26-06-2023
The most influential athletes for the 2023 FIFA Women’s World Cup™
Learn how the most influential Women’s World Cup athletes can grow the sport’s global fanbase well beyond this…
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Insights | 16-06-2023
Streaming platforms offer the most LGBTQ+ representation, but not enough for video-hungry audiences
Vast media choice aside, the number of new LGBTQ+ inclusive titles declined in 2020, 2021 and 2022 after peaking in 2019.
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Insights | 14-11-2022
A marketer’s trifecta: Women, the World Cup and holiday shopping
For the first time ever, the World Cup will overlap with the holiday season, creating a unique opportunity for brands to…
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Insights | 29-03-2022
Playing the game: Breaking the bias with women influencers in sports and gaming
Working with female influencers is a winning move for brands looking to create an authentic connection with their…
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Insights | 28-03-2022
Marketers can foster greater representation in media
Media, from traditional programs to streaming services, is largely fueled by advertising revenue, which gives marketers a…
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Insights | 14-03-2022
Breaking the bias against women’s sport: the impact of equal opportunity for athletes, fans and sponsors
Fans around the world are telling leagues and sponsors they’re ready for more when it comes to women’s sports.
