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  • Nielsen commits to advancing media equity, building diverse leadership and reducing environmental impact in 2022 ESG report

    by David Kenny, Chief Executive Officer Today, we released our 2022 Nielsen ESG Report, a progress report on how we’re prioritizing environmental, social and governance (ESG) issues, such as climate change; diversity, equity and inclusion; the engagement of our employees; business integrity; and societal trust in the media. We know this report is of great…

  • Nielsen Global Impact Day 2017

    At Nielsen, we encourage our employees to make unique contributions to the communities in which they live and work. Nielsen Global Impact Day (NGID) is an event where Nielsen employees carry out social contribution activities all over the world in one day, and it is expected to have a great impact outside the company depending…

  • Nielsen Korea, ‘Nielsen Global Impact Day’ activities with “Hansup Together”

    Nielsen Korea, a global integrated information analysis company, announced that it held the ‘Nielsen Global Impact Day’ event at the Nielsen Korea Seoul office on June 20th and 21st together with the non-profit organization Together Hansup. ‘Nielsen Global Impact Day’ is a social contribution program held every year at all offices in over 100 countries…

  • Nielsen Korea, ‘Digital Marketing Summit 2019’ Presenter Participation

    Jihyeok Park, Managing Director of Nielsen Korea’s E-commerce Team, Jihoon Kim, Managing Director of Marketing Effectivness (MEFF) Team, and Andy Dubickas, Vice President of Global Solution Consulting at Nielsen Visual IQ, held the Global Marketing Conference ‘Digital Marketing Summit 2019’ held at the COEX Grand Ballroom on March 6-8. ‘ and captivated domestic and international…

  • Nielsen patrocina I-com para abrir la conversación sobre el análisis de datos

    I-COM Summit Experience 2022 contará con líderes de opinión cuyo expertise proporcionará un conocimiento exhaustivo del comportamiento del consumidor de hoy Madrid, 7 de junio – Nielsen, compañía líder mundial en información, datos y análisis de audiencias, ha anunciado que patrocina I-com, el evento que reúne a los principales líderes del sector de Marketing y…

  • Werbung und die geopolitische Situation in Osteuropa: Nielsen-Analyse zeigt Auswirkungen bei Werbebudgets und Mediennutzung in Deutschland

    Hamburg, 7. Juni 2022 – Die rückläufige Gefährdung durch Corona, vor allem aber die geopolitische Situation in Osteuropa schlugen sich im März 2022 in Deutschland am Werbemarkt nieder, wie eine aktuelle Analyse von Nielsen (NYSE: NLSN) belegt [1]. Zudem hat das führende Marktforschungsunternehmen Mitte März seine halbjährliche Umfrage zur Mediennutzung durchgeführt [2]. Demnach ist die…

  • Nielsen launches cross media ad measurement in Malaysia

    Empowering advertisers and agencies to optimise their campaign investments and ROI with cross media ad measurement in Malaysia Malaysia – 1 June 2022 – Nielsen is thrilled to announce the launch of cross-media ad measurement in Malaysia with Total Ad Ratings (TAR), to deliver independent and actionable reporting for deduplicated audience reach across TV and…

  • Nielsen impact score expands to deliver new marketing performance insights for professional sports teams and brands

    Nielsen Impact Score Pro enables teams and brands to maximize marketing and sponsorship investment opportunities in highly competitive environment NEW YORK – May 31, 2022 – Nielsen (NYSE: NLSN) announced the expansion of its Nielsen Impact Score service to cover the most popular North American professional sports leagues, changing the game for the sports sponsorship…