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Press Releases

Supercharging Nielsen Ad Intel With Social And In-app Media Spend

Auckland, 28 JULY 2021: Nielsen is thrilled to announce the launch of an enhancement to Nielsen Ad Intel Digital that provides marketers with detailed advertiser-level social and in-app media spend.  The added breadth of measurement to include these media provides new visibility into some of...

Cross-Media Currency Becomes Reality with Nielsen ONE

Today, Nielsen announced its plans to launch a single, cross-media solution to drive more comparable and comprehensive metrics across platforms. Nielsen’s transformative cross-media solution, called Nielsen ONE, will evolve the current metrics that underpin the more than $100 billion video...

PRESS ENQUIRIES

For press enquiries about Nielsen’s insights in specific industries or regions of the world, please contact the appropriate Nielsen Communications representative below:

International: Eleanor Crum

Pacific: Sara Guainazzi