News Center | 31-07-2018
Revamped Nielsen Total Audience Report Packages an Unprecedented Look at Audience Behavior
The revamped Nielsen Total Audience Report expands upon its established cross-platform capabilities and…
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News Center | 31-07-2018
The revamped Nielsen Total Audience Report expands upon its established cross-platform capabilities and…
Insights | 16-11-2017
Adults in the U.S. are spending an additional half hour more a day compared to last year connected to media…
Insights | 12-07-2017
There are many influences that can sway consumer media habits—from where they live to their income levels to…
Insights | 03-04-2017
In this edition, we examine the phenomenal increase in news consumption. We look at which sources showed the…
Insights | 03-01-2017
In this report, we provide an extensive profile of working and stay-at-home moms—their income, education,…
Insights | 26-09-2016
This iteration of the Nielsen Total Audience Report focuses on the media channel choices within the many…
Insights | 27-06-2016
While the front sections of the quarterly Nielsen Total Audience reports typically dive deep on media usage by…
Insights | 24-03-2016
Millennials are not a uniform, homogeneous group with a common set of beliefs, technologies and behaviors. And…
Insights | 10-12-2015
In this report, we use comparable metrics and usage patterns to analyze the effect of income on device…
Insights | 21-09-2015
The second-quarter Total Audience Report looks at how consumers engage with media platforms each day,…
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