about Nielsen

AUDIENCE IS EVERYTHING™

By connecting clients to audiences, we fuel the media industry with the most accurate understanding of what people listen to and watch. To discover what audiences love, we measure across all channels and platforms⁠—from podcasts to streaming TV to social media. And when companies and advertisers are truly connected to their audiences, they can see the most important opportunities and accelerate growth.

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In more than 100 countries around the world, Nielsen provides clients the most complete understanding of what consumers watch and buy. Learn more about our company.