About us

{“order”:0,”name”:”subheader”,”attributes”:{“imageAligment”:”left”,”isParent”:”true”,”linkTarget”:”_self”,”pagePath”:”/content/corporate/in/en/about-us”,”title”:”About us”,”titleColor”:”A8AABA”,”jcr:mixinTypes”:”[cq:LiveRelationship]”,”cq:lastRolledout”:”{Date}2014-05-28T12:16:44.380-04:00″,”cq:lastRolledoutBy”:”behrje01″,”sling:resourceType”:”nielsenglobal/components/content/subpageheader”},”children”:null}

Whether you’re eyeing markets in the next town or across continents, we understand the importance of knowing what consumers watch and buy.  That’s our passion and the very heart of our business.

We study consumers in more than 100 countries to give you the most complete view of trends and habits worldwide.  And we’re constantly evolving, not only in terms of where we measure, or who we measure, but in how our insights can help you drive profitable growth.

Whether your business is a multinational enterprise or a single storefront, we believe innovation is the key to success, in both what you create and how you market your products and ideas.  That’s why we continue to develop better solutions to help you meet the needs of today’s consumers, and find out where they’re headed next.

So let’s put our heads together.  We’ll bring our insight to your business and help you grow.

Get to know our leaders.

Lead, innovate, analyze, and connect. Explore exciting new career options at Nielsen.

In more than 100 countries around the world, Nielsen provides clients the most complete understanding of what consumers watch and buy. Learn more about our company.

Learning is at the core of what we do. We’re honored to lend a hand in shaping the next generation of innovators.

Nielsen’s Data Acquisition Academy offers undergraduates an intensive training program to learn the science of gathering consumer insights and an opportunity to work at Nielsen.

The Nielsen Northpoint Centre of Learning offers students an 11-month residential fast-track program to prepare them for careers in market research.

Nielsen University is the place to sharpen your expertise in the consumer insight and marketing space.