Sydney, Australia, 18 June 2019: Today Nielsen has released to market the May 2019 Digital Content Ratings tagged data news rankings.
The latest insights revealed that due to election voting day (18 May 2019) adult Australians accessing news entities saw an uplift across total time spent (+78%) when compared to an average of the previous four Saturdays.*
* Source: Nielsen Digital Content Ratings, Daily Tagged ,April (13,20, 27), May(11,18), Current Events and Global News Sub-Category, Text, People 18+, Census.
MONTHLY NEWS RANKINGS
news.com.au was the top news entity in terms of highest unique audience (10.3 million). It was followed by ABC News Websites (10.2 million). In third place was nine.com.au (8.2 million), followed by smh.com.au (8.0 million).
Next in the Nielsen news rankings was Daily Mail Australia (5.4 million), followed by The Guardian (5.3 million) in sixth position.
In seventh position was Australian Community Media Network (3.7 million), previously known as Fairfax Digital Regional Network. This was followed by The Age with a unique audience of 3.6 million. In ninth place was Yahoo! (3.1 million), followed by The Daily Telegraph (2.7 million).
About Nielsen
Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries.
An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world’s population. For more information, visit www.nielsen.com.
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Nielsen
Eleanor Crum
eleanor.crum@nielsen.com
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