About us

Supplier Diversity

Our supplier diversity initiatives connect us with the minority, women, veteran, and LGBT-owned businesses that are the driving economic forces of the future..

Nielsen’s Corporate Supplier Diversity program is committed to increasing our company’s use of services and products provided by certified diverse-owned businesses. This is critical to the overall success of our procurement practices and our role as a corporate citizen. Our initiatives integrate best practices established by supplier diversity advocate organizations and incorporate cost leadership, revenue growth and efforts to foster sustainable diverse spend opportunities throughout the purchasing culture of our company. We expect that that any supplier within our supply chain will provide us with innovative business solutions, continuous process improvements and best-in-class delivery.

DEFINING DIVERSE SUPPLIERS

Our supplier diversity program recognizes diverse suppliers as for-profit businesses physically located in the U.S. States or one of its trust territories. The businesses must be 51% owned, controlled and operated by a minority; woman; veteran or lesbian, gay, bisexual, or transgender person.

CERTIFIED DIVERSE SUPPLIER ELIGIBILITY & REGISTRATION QUALIFICATIONS

Our supplier diversity program recognizes diverse suppliers as for-profit businesses physically located in the U.S. States or one of its trust territories. The businesses must be 51% owned, controlled and operated by a minority; woman; veteran or lesbian, gay, bisexual, or transgender person.

To qualify as a Nielsen diverse supplier, a diverse business must have a current certification from one of the following agencies or their regional affiliate:

  • National Minority Development Council (NMSDC)
  • Women’s Business Enterprise National Council (WBENC)
  • National Gay Lesbian Chamber of Commerce (NGLCC)
  • Government Agency (City, State or National)

If your business meets the above criteria and you are interested in registering your business in our diverse supplier database, click here. Note: Only complete registration profiles are viewed for potential business opportunities.

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