Insights | 29-11-2023
Unleashing the power of creator content
Whalar, a leading global creator company, commissioned Nielsen to measure the incrementality and ROI of their…
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Whalar, a leading global creator company, commissioned Nielsen to measure the incrementality and ROI of their…
In this webinar, we explore how to calculate & compare ROI across all sponsorship investments, minimize brand risk and…
Discover how the right tools, solutions and metrics marketers should consider to obtain their long-term media…
Marketers today need to understand the ROI across the full range of marketing objectives, including both traditional and…
In order to optimize media spend—and ROI—marketers need to identify which executional ROI drivers are important for…
Just as each of Japan’s prefectures are unique, their markets come with distinct opportunities and challenges that…
To help cut through the data noise, we’ve put together six tips and best practices you can use that harness the power…
In tough economic times, it can be tempting to double down on immediate revenue wins. Even though it may seem…
The fragmentation of audience time can present challenges for marketers, but when they have a clear understanding of…
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