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Tops of 2014: Social TV
From someone kind of getting devoured by an anaconda to the U.S. Men’s World Cup soccer squad trying to make a go of it to, well, zombies, there’s no shortage of social media fodder during programs—and even in the days after. So what made the list of most tweeted programs in 2014?
This TV Season’s Biggest Moments on Twitter
This past TV season saw many programs launch beyond the screens we watched them on through social media. TV moments became thousands of messages on Twitter within seconds, with the energy of engaged fan bases, the influence of program stars and press, and the quick creativity of advertisers...
Tops of 2013: TV and Social Media
Over the last few years, premiere sports and special events have dominated Nielsen’s top telecasts list, and the list in 2013 was no different. What’s more, football programming nearly swept the top 10 telecast list in 2013, solidifying a growing reputation that the sport is fast becoming...
Twitter TV Continued its Epic Rise in Q1 2013
Rank Network Show Uniques Tweets 1 CBS Super Bowl XLVII 5,280,048 26,131,270 2 CBS 55th Annual Grammy Awards 2,697,051 12,752,648 3 ABC The Oscars 1,626,592 6,377,732 4 ABC Family Pretty Little Liars 1,488,281 8,283,128 5 FOX American Idol 1,625,223 5,509,086 6 AMC The Walking Dead 1,491,244...
Newswire | U.S. Moviegoers Can’t Get Enough Action | Nielsen
According to Nielsen NRG’s 2012 American Moviegoing report, 61 percent of U.S. moviegoers indicated that action/adventure movies are the ones they like to see the most in theaters.
Newswire | Online Celebrity Fans More Likely to Follow Brands | Nielsen
Online celebrity fans more likely to follow brands – Advertisers leverage social networking and celebrities to attract consumers as they can be a valuable asset to a brand.
Newswire | Celebrity Ads Among Most Memorable of 2011 Oscar Commercials; Listerine Tops List of Most Watched Ads | Nielsen
Nielsen analyzed the top ten ads for brand recall for 2011 Oscars. The recall score is then indexed against the mean score .for all ads during the program
Newswire | Home is Where the Super Bowl Is | Nielsen
When it comes to watching the Super Bowl, there’s no place like home. The great majority of U.S. households – 9 out of 10 – tell Nielsen they will be watching Super Bowl XLV at home or at a friend or relative’s house instead of watching it from a restaurant or bar. And while watching
Facebook, Google and Yahoo! are Top Sites While Watching Big TV Events
Americans are getting into the habit of going online while watching television, with 10% or more of viewers visiting social networks, searching the web and browsing content during major TV events. Recently, when 29% of the U.S. population tuned into the Academy Awards on March 7, more than 13% of...
Media Is On Demand – But Content Is Still King
The Three Screen Trifecta: Mobile, Television & Internet Fact or Fiction? A pioneering Video Consumer Mapping Study conducted on behalf of the Nielsen-funded Council for Research Excellence by the Ball State University Center for Media Design and Sequent Partners examined the current state of...
