Insights | 03-03-2023
Oscar watch: Tracking the streaming distribution strategies behind this year’s Best Picture nominations
As buzz builds around the upcoming 95th Academy Awards, we can see that streaming distribution has evolved into a…
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As buzz builds around the upcoming 95th Academy Awards, we can see that streaming distribution has evolved into a…
For people with disabilities, representation in media remains low, and progress over the years might appear slow at best.
Find Asian American, Native Hawaiian and Pacific Islander (AANHPI) consumer insights, as well as Nielsen’s work AANHPI…
A well-executed barbell strategy maximizes reach through consumer choice; viewers who prefer to stream will stream and…
Discussions around award shows in particular are thriving on social media feeds, allowing fans, celebrities and…
Americans sent a whopping 2.9 billion social interactions about programs across Facebook and Twitter during the recently…
The Super Bowl remains the most-watched broadcast on U.S. television—and not just because of the on-field action. Not…
Television in 2016 was all about court rooms, cat fights and comebacks. There was also an oversupply of sports narratives…
African-American-themed shows, actors, directors and executive producers have dominated the small screen in recent…
With over 551 million Tweets sent about TV during the 2015-2016 season, social media continues to play a starring role in…
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