Insights | 07-05-2025
Black audiences are a blockbuster hit
Black Americans are 65% more likely to head to the movies during opening weekend, according to Nielsen…
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Data Center | 01-05-2025
The Gauge
Navigate the TV landscape with precision. Examine audience viewing behaviors across key TV delivery platforms…
News Center | 01-05-2025
Nielsen Launches The Ad Supported Gauge, a New Look at the Ad-Supported TV Landscape
72.4% of overall TV viewing in Q1 2025 is of content that includes advertising Critical data unlocked by…
Pages | 01-05-2025
Home Page
A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate…
Solutions | 01-05-2025
Ad Intel
Set your brand apart from the competition with advertising intelligence across channels and platforms,…
Pages | 30-04-2025
Diverse audience reports
Diverse Audience Develop inclusive marketing strategies. Dive into the behaviors, preferences, and media habits…
Products | 30-04-2025
Diverse Audience Report: Asian American Audiences
Unlock engagement with Asian American audiences. Discover actionable insights to ensure your advertising resonates with Asian American consumers today.
Products | 30-04-2025
Diverse Audience Report: U.S. Hispanic Audiences
Move beyond the guesswork and use actionable insights to connect with U.S. Hispanic/Latino audiences.
Products | 30-04-2025
Diverse Audience Report: People with Disabilities
Is your campaign effectively reaching and resonating with the disabled community? Connecting authentically with this audience will ensure a lasting brand relationship.
