National TV Measurement Archives

News Center | 22-01-2025

New York – January 22, 2025 – The Media Rating Council (MRC) has completed its accreditation…

News Center | 21-01-2025

Streaming accounts for 41.6% of time spent watching TV in November, with The Roku Channel, Prime Video and…

Insights | 16-12-2024

2024 was an all star year for sports. As 2025 approaches, we looked at some of the top trends that shaped the…

News Center | 10-12-2024

Streaming accounts for 41.6% of time spent watching TV in November, with The Roku Channel, Prime Video and…

Insights | 22-10-2024

Media is changing. Is your marketing still on target? Today’s evolving media landscape is unlocking new…

News Center | 02-10-2024

NEW YORK – October 2, 2024 – An estimated 43.15 million viewers watched the CBS News Vice Presidential…

Insights | 01-10-2024

Gain a comprehensive understanding of your audience in Mexico with combined data from linear TV and streaming.

News Center | 01-10-2024

Tokyo, Japan – September 17, 2024: Nielsen, a global leader in audience measurement, data and analytics,…

Insights | 20-09-2024

Learn how big data measurement can help you navigate tailwinds in addressable advertising.

Insights | 12-09-2024

Nielsen analyzed 2024 Emmy nominees to see which titles and talent earned the most of U.S. viewers’ time.

News Center