President, Nielsen China
Justin Sargent is the President of Nielsen China. He was appointed to this role in June 2019.
Having joined Nielsen in 1993, Justin has over two decades of global experience, working in various analytics and management roles across key markets.
Justin took the reins of the Nielsen Pacific business early in 2016, after relocating from Geneva where for two and a half years he was the Global Client Business Partner for one of Nielsen’s biggest global clients, Nestlé. Prior to this Justin led the Nielsen business in key roles such as Managing Director of Nielsen India, Group Managing Director of Nielsen UK and Ireland, and Retail Executive Director in Sydney.
Justin has tremendous experience advising many of the world’s leading companies on sales and marketing strategy and execution, across both media audience measurement and retail industry measurement.