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Audiences
Go beyond age and gender and reach audiences that matter most to you. Define, plan and measure your advanced audiences across platforms and devices.
Advanced Audiences
Seamlessly integrate first- and third-party audiences into your media plans and measurement strategies with Nielsen Advanced Audiences.
Consumer & Media View
Access syndicated and custom consumer research that will help you shape successful brand, advertising and marketing strategies.
Scarborough
Understand your consumers; what they think, how they spend their time, shopping patterns, media behaviors, demographic insights, and more.
Cross-media measurement
Navigate linear and digital media with metrics for ads and content across platforms, services and devices.
Digital measurement
Get insight on consumption habits in a complex multi-platform, multi-device and multi-distribution landscape.
Digital Ad Ratings
Verify audiences with deduplicated reach and frequency metrics for digital advertising campaigns across platforms, publishers and devices.
Digital Content Ratings
Get a robust understanding of who consumes content across the digital media landscape with comprehensive measurement of all major digital platforms.
Streaming measurement
Understand how and when audiences are spending their time streaming and digesting their video content.
Streaming Content Ratings
Uncover the viewing habits of streaming audiences to gain a more comprehensive view of your video content’s reach, regardless of where consumers view it.
Streaming Platform Ratings
Gain insights into the time viewers spend watching streaming video content, and on which platforms, using Nielsen’s panel for linear TV measurement.
Streaming Signals
Plan and optimize real-time ad insertions across streaming and connected TV advertising more efficiently with Nielsen Streaming Signals.
TV measurement
Find out how, when and what people are watching. Connect with the TV audiences that matter most to you.
Local TV Measurement
Understand how your audience watches television across all devices, with true persons-level demographic ratings at a local level.
U.S. National TV Measurement
Discover what audiences are watching—where, when, with who and how often—to inform your advertising and content strategies.
Audio measurement
Uncover insights on consumption habits and grow your advertising revenue across radio, streaming and podcasts.
Audio measurement
Discover how the science of measurement can help you connect with the almost 270 million impassioned consumers who listen to radio every week.
Podcast solutions
Harness the shopping habits of podcast audience data. Connect specific types of listeners with particular advertisers and specific program-level insights.