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Super Bowl Social TV Facts

0 minute read | Scott Gillham, Head of Nielsen Social, Australia | February 2016

The golden anniversary Super Bowl game, in which the Peyton Manning-led Broncos defeated the Panthers 24 to 10, generated more than 64 thousand Tweets which were viewed over 3.3 million times by a unique audience of 239 thousand. Making it the most social sports event so far this year. The most-Tweeted minute during the TV event was during the Pepsi Halftime Show at 12:43 PM Australian Eastern Standard Time.