About us

Sandra Sims-Williams

Sandra Sims-Williams

Senior Vice President of Diversity & Inclusion, Nielsen


Sandra Sims-Williams was appointed SVP of Diversity and Inclusion (D&I) in January 2020.

She leads Nielsen’s D&I strategy and team for both the Media and Connect businesses. After Nielsen completes its transition into two independent, publicly traded companies, she will lead D&I for Nielsen Media.

Sandra is a transformational leader with 30 years of experience linking diversity and inclusion strategies with corporate initiatives. Prior to joining Nielsen, she was Publicis Groupe’s Chief Diversity Officer and has a deep background in diverse leadership development, retention programming, analytics and effectiveness, supplier diversity, multicultural talent acquisition, and corporate initiatives that drive diversity and inclusion cross-functionally. 

In 2019, she made the Black Enterprise Top Corporate Executives list, The Inaugural Champion, Adweek & ADCOLOR, and SAVOY Magazine’s Most Influential Women in Corporate America list. Sandra is also a member of The Advertising Industry’s Diversity Steering Committee and serves on the boards of New York Women in Communication, the Advertising Club of New York and ColorComm.

Sandra holds a Bachelor of Arts degree from Rutgers, the State University of New Jersey and a Master of Arts degree from Hunter College in New York.