According to Nielsen, Sunday’s telecast of Super Bowl XLVII on CBS drew an average audience of 108.7 million viewers. The game, in which the Baltimore Ravens defeated the San Francisco 49ers 34 to 31, was viewed in 53 million homes and had a 46.4 U.S. household rating. The in-game blackout, being reported as a separated telecast, averaged 106.6 million viewers. Separate program reporting is typically done when there are delays in live programming.
According to SocialGuide’s 2013 Super Bowl Advertising Report, 5.3 million people sent out 26.1 million tweets during the course of the entire game.
Here is a look at historical viewership of the Super Bowl:
| Super Bowl | Date | Network | Household Rating | Average No. of Homes (000) | Avg. No. of Persons 2+ (000) | Winner |
|---|---|---|---|---|---|---|
| XLVII | Feb 2, 2013 | CBS | 46.4 | 52,998 | 108,693 | BALTIMORE vs. San Francisco |
| XLVI | Feb 5, 2012 | NBC | 47.1 | 53,910 | 111,346 | NEW YORK GIANTS vs. New England |
| XLV | Feb 6 2011 | FOX | 46 | 53,282 | 111,041 | GREEN BAY vs. Pittsburgh |
| XLIV | Feb 7 2010 | CBS | 45 | 51,728 | 106,476 | NEW ORLEANS vs. Indianapolis |
| XLIII | Feb 1 2009 | NBC | 42 | 48,139 | 98,732 | Arizona vs. PITTSBURGH |
| XLII | Feb 3 2008 | FOX | 43.1 | 48,665 | 97,448 | NEW YORK GIANTS vs. New England |
| XLI | Feb 4 2007 | CBS | 42.6 | 47,505 | 93,184 | Chicago vs. INDIANAPOLIS |
| XL | Feb 5 2006 | ABC | 41.6 | 45,867 | 90,745 | Seattle vs. PITTSBURGH |
| XXXIX | Feb 6 2005 | FOX | 41.1 | 45,081 | 86,072 | Philadelphia vs. NEW ENGLAND |
| XXXVIII | Feb 1 2004 | CBS | 41.4 | 44,908 | 89,795 | Carolina vs. NEW ENGLAND |
| XXXVII | Jan 26 2003 | ABC | 40.7 | 43,433 | 88,637 | TAMPA BAY vs. Oakland |
| XXXVI | Feb 3 2002 | FOX | 40.4 | 42,664 | 86,801 | St. Louis vs. NEW ENGLAND |
| XXXV | Jan 28 2001 | CBS | 40.4 | 41,270 | 84,335 | NY Giants vs. BALTIMORE |
| XXXIV | Jan 30 2000 | ABC | 43.3 | 43,618 | 88,465 | ST. LOUIS vs. Tennessee |
| XXXIII | Jan 31 1999 | FOX | 40.2 | 39,992 | 83,720 | Atlanta vs. DENVER |
| XXXII | Jan 25 1998 | NBC | 44.5 | 43,630 | 90,000 | GREEN BAY vs. Denver |
| XXXI | Jan 26 1997 | FOX | 43.3 | 42,000 | 87,870 | GREEN BAY vs. New England |
| XXX | Jan 28 1996 | NBC | 46 | 44,145 | 94,080 | DALLAS vs. Pittsburgh |
| XXIX | Jan 29 1995 | ABC | 41.3 | 39,400 | 83,420 | SAN FRANCISCO vs. San Diego |
| XXVIII | Jan 30 1994 | NBC | 45.5 | 42,860 | 90,000 | DALLAS vs. Buffalo |
| XXVII | Jan 31 1993 | NBC | 45.1 | 41,990 | 90,990 | DALLAS vs. Buffalo |
| XXVI | Jan 26 1992 | CBS | 40.3 | 37,120 | 79,590 | Washington vs. Buffalo |
| XXV | Jan 27 1991 | ABC | 41.9 | 39,010 | 79,510 | NEW YORK GIANTS vs. Buffalo |
| XXIV | Jan 28 1990 | CBS | 39 | 35,920 | 73,852 | SAN FRANCISCO vs. Denver |
| XXIII | Jan 22 1989 | NBC | 43.5 | 39,320 | 81,590 | SAN FRANCISCO vs. Cincinnati |
| XXII | Jan 31 1988 | ABC | 41.9 | 37,120 | 80,140 | WASHINGTON vs. Denver |
| XXI | Jan 25 1987 | CBS | 45.8 | 40,030 | 87,190 | NEW YORK GIANTS vs. Denver |
| XX | Jan 26 1986 | NBC | 48.3 | 41,490 | 92,570 | CHICAGO vs. New England |
| XIX | Jan 20 1985 | ABC | 46.4 | 39,390 | 85,530 | SAN FRANCISCO vs. Miami |
| XVIII | Jan 22 1984 | CBS | 46.4 | 38,880 | 77,620 | Washington vs. LA RAIDERS |
| XVII | Jan 30 1983 | NBC | 48.6 | 40,480 | 81,770 | WASHINGTON vs. Miami |
| XVI | Jan 24 1982 | CBS | 49.1 | 40,020 | 85,240 | SAN FRANCISCO vs. Cincinnati |
| XV | Jan 25 1981 | NBC | 44.4 | 34,540 | 68,290 | Philadelphia vs. OAKLAND |
| XIV | Jan 20 1980 | CBS | 46.3 | 35,330 | 76,240 | LA Rams vs. PITTSBURGH |
| XIII | Jan 21 1979 | NBC | 47.1 | 35,090 | 74,740 | Dallas vs. PITTSBURGH |
| XII | Jan 15 1978 | CBS | 47.2 | 34,410 | 78,940 | DALLAS vs. Denver |
| XI | Jan 09 1977 | NBC | 44.4 | 31,610 | 62,050 | Minnesota vs. OAKLAND |
| X | Jan 18 1976 | CBS | 42.3 | 29,440 | 57,710 | Dallas vs. PITTSBURGH |
| IX | Jan 12 1975 | NBC | 42.4 | 29,040 | 56,050 | Minnesota vs. PITTSBURGH |
| VIII | Jan 13 1974 | CBS | 41.6 | 27,540 | 51,700 | Minnesota vs. MIAMI |
| VII | Jan 14 1973 | NBC | 42.7 | 27,670 | 53,320 | Washington vs. MIAMI |
| VI | Jan 16 1972 | CBS | 44.2 | 27,450 | 56,640 | DALLAS vs. Miami |
| V | Jan 17 1971 | NBC | 39.9 | 23,980 | 46,040 | Dallas vs. BALTIMORE |
| IV | Jan 11 1970 | CBS | 39.4 | 23,050 | 44,270 | Minnesota vs. KANSAS CITY |
| III | Jan 12 1969 | NBC | 36 | 20,520 | 41,660 | Baltimore vs. NY JETS |
| II | Jan 14 1968 | CBS | 36.8 | 20,610 | 39,120 | GREEN BAY vs. OAKLAND |
| I | Jan 15 1967 | CBS | 22.6 | 12,410 | 26,750 | GREEN BAY vs. Kansas City |
| I | Jan 15 1967 | NBC | 18.5 | 10,160 | 24,430 | GREEN BAY vs. Kansas City |
| Source: Nielsen
Notes: Super Bowl I (Jan 15, 1967) aired on both CBS and NBC. Beginning Dec 26, 2005, viewing estimates on this page include live or same-day viewing (defined as 3 a.m. to 3 a.m.) using time-shifting, such as DVR playback. |
