MAKING AN UNCOMMON IMPACT

The vision of A Billion + Change, managed by Points of Light, is to transform business culture so that all companies respond to the needs of their communities by unleashing the talent and expertise of their employees in pro bono and skills-based service. We once again have renewed our commitment and continue to deliver more than $10 million a year in pro bono work and in-kind gifts to nonprofits.

Through Citizen Schools, Nielsen associates work with middle school students in underserved communities teaching hands-on learning projects around Nielsen’s core competencies of survey writing, data collection and statistical methods.

Nielsen’s relationship with Feeding America is founded on the donation of proprietary data and services to help the organization analyze and understand important research on food pricing and availability in the U.S.

Nielsen associates have conducted skills-based volunteering projects with JA Worldwide (Junior Achievement) in areas like brand awareness and finance. Nielsen associates also volunteer their time to teach lessons in JA classrooms.

Nielsen has supported Oxfam through the delivery of consumer neuroscience work, as well as through an ongoing mentoring of the relationship between both organizations.

We are working with the Special Olympicsto understand consumer awareness of the brand and the impact of its programs. At the local level, we engage with the organization by hosting in-office Special Olympics athlete spokespersons and organizing in-the-field volunteering.

We have worked with TechSoup Global by providing strategic insights on various projects, as well as by donating refurbished technology for nonprofits and schools at no cost.

Nielsen has supported the World Food Programme’s work through projects focused on improving data collection systems and survey methodology, as well as by helping the organization grow its brand awareness and understand consumers’ response to the issue of hunger.